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Blog post picture 30 October 2017
by Adam Oldfield

Introducing you to… Force24's new website!

To an outsider looking in, everything has been ticking along as normal at Force24’s Leeds HQ in recent months. But behind the scenes we’ve been busy putting the finishing touches to our new website. And ta-dah! After some final tweaking the result of our effort is here! So what do you think?

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Blog post picture 7 August 2017
by Adam Oldfield

Must-see events for your marketing calendar

We know the feeling – a marketer’s work is never done! So it can feel like an impossible task trying to squeeze industry events into your diary too. However, there are a couple of ‘must-attend’ dates coming up that we think you might want to add to your calendar...

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Blog post picture 30 May 2017
by Adam Oldfield

Successful marketing automation – it’s not all about software

It doesn’t take a genius to realise that technology has revolutionised the way marketers do their jobs. With the martech stack becoming increasingly sophisticated – and CRM with marketing automation lying at the heart of the savviest approaches – the profession can now work quicker and smarter than ever before. Often without breaking a sweat. But (and this may seem like a bold claim for us to make!) there’s more to successful marketing automation than technology. It’s not all about software!

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Blog post picture 18 August 2016
by Adam Oldfield

How to make the ‘Refer a Friend’ concept work?

The ‘Refer a Friend’ concept isn’t new. But still only a small handful of marketers have perfected the model so that it actually works for their brand. Not only is it a legal minefield, but because it’s so important to nail the timings, messaging and channels used, so many people still get it wrong.

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Blog post picture 21 July 2016
by Force24

Brexit: What does it mean for marketing automation?

It’s actually only a couple of weeks since the results of the EU referendum were announced. But there has been so much conversation and debate surrounding the Brexit decision that it already feels like months since we first heard the news.

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Blog post picture 6 June 2016
by Adam Oldfield

Self-service vs outsource – which comes out top in the battle for marketing automation success?

Self-service can be fantastic if the marketing team is resource rich, with a wealth of varied knowledge as well as technical skill when the system encounters a blip. But, as we highlighted in a recent blog, budget constraints in smaller firms may limit the headcount in a marketing department. This can leave teams feeling like they’ve nowhere to turn, especially if the software is US built and managed and the support team is sleeping when that much-needed assistance is required.

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For the lifetime of your agreement with Force24 you will have access to free online one-to-one training. Our objective is to empower you via training to ensure you get the maximum return on your investment.

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Reading about a platform is all well and good, but to see it in action is another thing entirely! Get in touch and book a free one-to-one demo to see how you could get the most out of Force24.

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