Did you know that the 'Refer a Friend' concept has the potential to be a marketer's most successful lead generation tool? It's a popular model but still so many brands get it wrong. Not only is it a legal minefield but because it's so important to nail the timings, messages and chennels used (email, direct mail, SMS, Facebook IM), so many people still get it wrong.
So how do you make the 'Refer a Friend' concept work?
Download our quick guide for more information.
“An insightful and digestible guide for B2B marketers looking to improve their demand generation programmes. Practical tips to move away from a technology fixation to creating meaningful conversations.”
Gresham Computing plc